Assetz Property Group has been building in Bangalore since 2006, starting with commercial real estate — specifically Vrindavan Tech Village, now Embassy Tech Village, which became India's first Platinum LEED-certified IT SEZ, and Global Technology Park. That institutional foundation — developing grade-A office space for multinational tenants — shaped the discipline the group brings to its residential work. Today, the company is headquartered in Singapore and operates across four verticals: commercial, residential, warehousing, and fund management, with a portfolio that spans 25-plus projects across 300-plus acres and more than 11,400 units.
Within Bangalore, Assetz has consistently targeted corridors where IT employment density is high and infrastructure investment is visible: Sarjapur Road, Hosa Road, Whitefield, Yelahanka, and Kanakapura Road. Choodasandra sits directly at the Hosa Road–Sarjapur Road confluence — which explains why the group has committed multiple product types to this single geography.
Choodasandra is not an opportunistic single-project entry for Assetz. The developer has layered plotted development, apartment phases, and now a fresh apartment launch across the same micro-market, creating a meaningful community footprint along Hosa Road.
The joint-venture structure of Codename Beyond Ordinary — Assetz contributing design, sustainability systems, and institutional-grade project execution, Inspira Builders contributing local land expertise — reflects a model Assetz has used to accelerate its residential pipeline across South Bangalore without compromising product standards.
Choodasandra sits at the juncture of Hosa Road and Sarjapur Road in South-East Bangalore, immediately adjacent to the Wipro Corporate Campus. The Outer Ring Road is accessible within 10 to 15 minutes, putting Bellandur, RMZ Ecoworld, Ecospace, and the rest of the ORR tech corridor within practical commute range. Electronic City — home to Infosys, Wipro, and a dense cluster of IT campuses — is 8 to 10 km away via Hosur Road. HSR Layout is roughly 15 minutes via Haralur Main Road.
Public road connectivity is supplemented by two upcoming infrastructure projects that will directly affect Assetz buyers here. The Namma Metro Yellow Line will include a dedicated Hosa Road station, improving access to the broader city network. Separately, the Peripheral Ring Road — approximately 5 km from the project sites — is intended to connect the south-eastern suburbs to other parts of Bangalore's periphery, reducing dependence on the Sarjapur Road corridor alone.
Property rates across Choodasandra as of early 2026 range from approximately ₹10,789 to ₹11,694 per sq ft, according to NoBroker locality data. The Hosa Road micro-market more broadly has recorded over 20 percent price appreciation in a single recent year, with average rates on the road reaching ₹7,050 per sq ft as of April 2024 data on 99acres — a figure that has been moving upward since. The Hosa Road–Sarjapur corridor has shown 8 to 12 percent annual appreciation over the five years to 2024, per market observers tracking the corridor.
The argument for Choodasandra is not purely commuter convenience. The social layer has developed alongside residential supply. Within a 5 to 8 km radius of the Assetz sites, buyers have access to DPS Sarjapur, Inventure Academy, Greenwood High International School, and Delhi Public School East on the education side. For healthcare, Manipal Hospital Sarjapur, Columbia Asia Hospital Sarjapur Road, and Sakra World Hospital provide full-service tertiary care. Retail infrastructure includes Forum Neighborhood Mall and multiple supermarket and lifestyle formats along Sarjapur Road. Recreational green spaces such as Agara Lake Park and Begur Lake are within reasonable reach. Notre Dame Academy is approximately 800 m from the Melodies of Life Apartments site itself.
Across all three Choodasandra projects, Assetz has maintained a consistent product language: low tower density on relatively compact land parcels, generous open-space ratios (74 percent in both Melodies of Life Apartments and Codename Beyond Ordinary), oversized clubhouses relative to unit count, and an exclusive focus on 3 BHK configurations. This is a deliberate choice — the group targets professionals from the surrounding IT campuses who need working-from-home space and have the household income to sustain larger floor plates.
Sustainability is an explicit element of the Assetz brief. Features across the Hosa Road projects include optimised rainwater harvesting, solar-powered common lighting, and design approaches described internally as Carbon Healing Homes — a framework also applied to Assetz Bloom and Dell in Whitefield and Assetz Ren and Rei in Gattahalli. The group won Sustainable Project of the Year at the GRI Awards 2024, the only such recognition it has received from that body.
A buyer assessing Assetz on the basis of track record will find a developer with 25-plus completed projects totalling over 18 million sq ft of residential construction, an investor platform that has completed 25-plus exits at an average IRR of approximately 20 percent, and a reported sales turnover exceeding ₹2,000 crore. Institutional partners have included JP Morgan (now Apollo Capital) on a luxury row-house project and Logos Group on the warehousing vertical — including a 1 million sq ft Amazon lease in Devanahalli. The group's team of over 300 professionals carries a 12-year average tenure across disciplines.
Within the same south Bangalore corridor, Assetz operates Assetz Ren and Rei in Gattahalli off Hosa Road — 218 units across 3.8 acres with possession targeted January 2029 — and Assetz Mizumi Reserve near HSR Layout and Kudlu, an 80-acre township of 3 and 4 BHK homes. Buyers considering Codename Beyond Ordinary can look to these projects as reference points for how Assetz executes at scale in the same geography.